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UltraMailer vs Web compare You want to send bulk email and decide using desktop vs web service. Below is the compare so you can know more which is better:
|Emails free per day|
|Where data storing||Store on your computer||Store on their server|
|Export your data||Everything you want||Cannot export|
|Outgoing mail server (SMTP)||Any SMTP you want||Must to using their SMTP|
1. Email free per day
There are no different in sending email structure between Desktop vs Web, all need a SMTP server to send email out. The only different is the Web app integrate their SMTP server into their website and cannot modifiable, so you cannot change their SMTP with your SMTP you want. And that mean you cannot access to some free SMTP service like Gmail, Yahoo, Hotmail, MSN ... Which give you about several thousand emails to send free per day.
2. Recurring fee
Most Web app need you purchase a recurring fee per month, because they need a lot of server running 24x7 for customer can access their application online or store your mailing list & data of your campaign in their server... And to recurring their server, it's mean you need to recurring fee for it. Sometimes, they say they don't need any recurring fee, but this fee is counted when you sending email, so your sending price is higher than other service.
3. Your data and security issues
When using the web app, you must upload your data/your mailing list into their website. All data of your marketing campaign will be stored in their website. It's potentially have problem with your data when their server shutdown or have trouble from hacker, it's not only your data can be lost. Imagine when the opponents have your marketing campaign database, they can occupied your customer easily. Unlike Web App, with desktop software, your data is saved in your computer.
4. IMPORTANT : Exporting data and a "TRAP"
Many online marketing service "trap" you by provide a free email sending service for 2000 subscribers. Time by time, the data of your subscriber grow up. It's time that you must pay to recurring or build your subscriber more. But when you look at the price table, you see the price is so expensive, about 10$ / month for 500 subscribers total and it's could be $30.00/month for your data growing now is 2,001 subscribers ! Even your company is rich and money is not problem, let wait for the money growing up day by day as your subscriber grow up. You will see that it's could be a significant cost ($150.00/month for 10,001 subscribers). Until you decide to change to a lower cost or effective service like Amazon (1.500.000 mail with the same price - 150$), it's too late because the service you are using doesn't support a export data function so you cannot export your data. It's mean you must to using their service or it's impossible to copy and paste your data by hand with all field information. This why you should never using a email marketing online service.
5. Sending Price
"The only different between Desktop and Web is the Web app integrate their SMTP server into their website and cannot modifiable". It's mean you must to send email with their price and cannot integrating other SMTP server which can better with minimum cost and delivery into inbox.
Let try a comparison table between different SMTP service, it's can savings significant your moneys by choosing the more better service you want :
UltraMailer + Amazon SMTP
|UltraMailer + smtp.com||MailChimp + Their SMTP|
|1.000 email||0,1$ / pay as you go||No plan||30$ / month|
|25.000 email||2.5$||33.75$ / month||250$ / month|
|50.000 email||5$||$70 / month||250$ / month|
|100.000 email||10$||$130 / month||500$ / month|
|1.000.000 email||100$||$900 / month||4623$ / month|
-> See how to Sending email via Amazon SES with UltraMailer here.
-> See more about Amazon SES here.
6. Other important feature
When using Web App, you will lost some important feature that only have on UltraMailer or desktop software. Such as : Email Extractor, Email Verifier, Automatic Upload Image.
UltraMailer support sending via Amazon SESSending email via Amazon SES - a perfect service for sending bulk email cause by it cheap price (with only 0,1$/1000 email) and the best delivery to inbox. Amazon SES Bulk Mailer.
UltraMailer now support DKIMYou can now add DKIM Signature to your email message to remove the 'via email-bounces.amazonaws.com' when using Amazon SES.